Predictions for 2012

I’ve been reading a lot of predictions for next year with regards to tech-media, strategy and audience.  After the past six months of planning, execution and follow up for Digital World Expo, I’m posting this just a few hours before midnight to get my input out there as well.

2011 saw A LOT of movement within the digital media and interactive marketing realm.  The mobile app space is literally exploding and the portability of media through gadgets and new products from the ‘big boys’ has become a sea of formats everyone is racing to accomodate.  The conference kickoff was a big success and we’re looking forward to an even better (and bigger) event in 2012… or “v201.2″ as we’ve been calling it. 

Anyway, back to the ‘predictions’.  With all the changes and advancements over the past few years, you can expect these areas of interactive media to grow and become a bigger ‘beckoning’ for your time and budgets… Read more